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These tools can be invaluable sources of intelligence and insight into how your software's users or your website's visitors are actually engaging with your product and your content.

However, those activities are not always necessary if they do not contribute to the core PM responsibilities or are not part of the core PM tasks. Product Managers are not responsible for: Technical decisions on how the product is built or architected.

Understanding the Nine Core Product Management Documents Business Case: Evaluate business opportunity. Market Needs: Describe the customer needs and problems. Product Description: Describe what product to build. Market Strategy: Determine how to take the product to market. Roadmap: Determine long-term goals and strategy.

User documentation is usually written by the same people who develop the software. In some cases, however, a separate team of technical writers is responsible for creating and maintaining the documentation.

Product managers create the documentation of every possible catalyst that would lead up to the user using a feature of the application. We could consider it a user journey on a microscopic level.

Popular CRMs include Salesforce, Pipedrive, Hubspot, Zoho, and more. Salesforce is a comprehensive CRM platform with many features. Pipedrive is designed for sales teams. Hubspot provides marketing automation capabilities as well as CRM features.

Depending on the size of an organization and how the company divides its responsibilities, a product manager's job might include creating several of the documentation examples above. But at a minimum, product managers should expect to be responsible for developing the following documents.

What is a product manager? A product manager is the person who identifies the customer need and the larger business objectives that a product or feature will fulfill, articulates what success looks like for a product, and rallies a team to turn that vision into a reality.